I’m sure you’re aware of the benefits of Blogging and sending out client newsletters, but I’m often asked in my closed Facebook Group for Ante/Postnatal Instructors “What should I write about?”, so I’m here to help.
I’m going to start with the “101 in article writing and blogging”. Are you ready? Well, basically, if a client asks you a question in class, write a blog post about it. It’s as simple as that!
Answering clients’ frequently asked questions is where I get the majority of my ideas from for newsletter articles and blog posts. They’re a great resource.
If you’re newly qualified, your Level 3 Ante/Postnatal manual should give you fairly up-to-date statistical information, so you could start quite simply with answering these questions, just by flicking through the data in your manual:
- How much exercise should I do during pregnancy?
- What happens to the abdominals during pregnancy?
- How often should I do pelvic floor exercises?
A blog post doesn’t need to be very long and neither does your client newsletter. An article of 200-400 words should suffice.
Short on time? Don’t have the flair for writing? I’m more than happy to help!
Get your hands on 6 months’ worth of sample blog posts and newsletter articles by clicking here. Here, you’ll find a download which contains 25 done for your pre/postnatal articles ready for you to use with your own clients.